Setting Yourself Apart from the Competition

Beat out the conpetition

Today’s real estate industry is more competitive than ever so set yourself apart from your competitors in creative ways!

All buyers and sellers want you to prove to them why they should do business with you, and you need to be prepared with the answer. Come up with a unique and innovative answer and be able to answer it in 60 seconds or less. What makes you different than other agents? Why would you be the best candidate to sell their home or help them find their next home? Clearly and briefly describe to your prospects why they will benefit from doing business with you so they understand that you are their best choice.

Ask yourself these questions to come up with the UNIQUE benefits of your services:

  • Do my listings sell faster or at higher sales prices?
  • Do I negotiate deals that save my buyers money?
  • How are my marketing strategies more aggressive?
  • Why is it easier do do business with me?

Remember 6 main things:

1. Be Different. 2. Be Exact. 3. Be Relevant. 4. Be Credible. 5. Be Focused. 6. Be short and to the point.

Use your creativeness to snag those buyers and sellers and become the preier agent of choice in your area! Make sure you and your business are in the forefront, check out marketing solutions from Homes.com.

Jason Parker

Jason Parker

Jason worked for several years in the real estate industry as a licensed agent and member of the National Association of REALTORS. He has an MBA from Florida State University and enjoys writing about how agents can improve their marketing efforts.
Jason Parker

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3 thoughts on “Setting Yourself Apart from the Competition

  1. Pingback: uberVU - social comments

  2. Real estate is my passion, I enjoy helping people make the move and get satisfaction when my buyers find the perfect home and I’m part of their joy. And so do I feel satisfied when my sellers close and move to their next destination. I give my clients a 100% whether it is a Million dollar home or a Hundred thousand $ home. I know if I do the right think it will come back to me.

  3. Knowledge, expertise, thoughtful, been licensed for over 30 years and have had a wonderful, fun and successful career. One of the highlights was selling an over 5 million dollar home for cash-and it was one of the easiest I have handled. I don’t just “show” homes, I enjoy the process.