Homes.com Launches Home Values Channel

Homes.com

New tools provide property value information and connect consumers with real estate professionals

NORFOLK, Va., May 23, 2011Homes.com, anchor website for Homes Media Solutions and a division of Dominion Enterprises, announced today the launch of its new Home Values channel. Designed to serve as the first step for consumers seeking more information about a home’s market value, the channel’s innovative tools provide a wealth of property information to help educate consumers on local market conditions.

Home Values gives users highly accurate estimates of property values based on a proprietary, automated valuation model from SmartZip Analytics, Inc. It has valuable information about the property, including estimated value over time, last sold date and price, and a mortgage estimate. Home Values also delivers information on nearby homes for sale and recently sold properties.

Homes.com is the first major real estate search site to utilize Bing Maps 7, the latest in mapping technology. Continue reading

Make the most of Homes.com’s new Home Values channel

Homes.com
The Homes.com Home Values channel launches today! In order to help real estate professionals make the most of these innovative new tools, we have developed an eBook that offers some strategies for incorporating Home Values into your marketing strategy.

Download the eBook here!

View a video explaining the great features this channel offers here!

Social and Technology Trends

Homes.comIn the session “Twitter, Technology and Trends” at NAR Midyear with Amy Chorew and Ginger Wilcox some great information was passed along from these two ladies. Amy Chorew touched on five of the top 7 technology trends affecting the real estate industry, and Ginger Wilcox gave an infomative overview of utilizing your Twitter account. Below is a brief summary of both of these presentations.

Amy Chorew on 5 of the top 7 tech trends affecting our industry
1. Social Media is Marketing
“People want to connect with each other, not companies.” Shameless promotion on your social sites does not work as well as establishing yourself as a local expert. The best way to do this is to show that you are a person too and give the consumer valuable information about your industry. Publish interesting statistics and market trends that will be helpful for the consumer.
2. Search is Social: Continue reading

Missing NAR? Get the scoop on succeeding in the second home market here!

Homes.comAt the 2011 Mid-Year National Association of Realtors conference taking place this week in Washington, D.C., many of the nation’s top real estate professionals met to discuss trends in the industry and hear from experts about several of the issues facing the real estate market and real estate professionals today. On Thursday, May 11, attendees at the conference had the opportunity to attend a three-part program from top Realtors on finding success in the resort and second home market.

If you weren’t able to attend the session, don’t worry! Homes.com has the information you need to succeed in the vacation home market.

The principle that should guide you when developing your business in the resort home market is “specialization.” Continue reading

Why the mortgage calculator app gives agents an edge

Homes.comHomes.com’s new Mortgage Calculator app for iPhone gives consumers AND agents an edge!

Homes.com’s new Mortgage Calculator application for the Apple iPhone has the real estate industry buzzing! This innovative app not only gives consumers valuable information about their mortgage, like a monthly payment based on down payment, length of term, interest rate and amount of mortgage, it also calculates whether buying or renting would be a better deal.

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