Monthly Archives: December 2011

Use Private Messages for Business Pages on Facebook as Customer Service Tool

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There is a huge opportunity on Facebook for businesses to listen to their consumers and demonstrate the importance of customer input. What about the individuals that aren’t as out spoken, or perhaps those who don’t want all 10,000 fans to read about their experience with the organization?  These individuals deserve a chance to be heard without being obligated to share their thoughts for all to see. Also, sometimes businesses may take more care and consideration into negative experiences when expressed calmly and privately.

Well, Facebook is offering the option to privately message select business users in Asia and will hopefully be expanding globally this year.   The consumer or fan of the page can choose to publicly make a statement on the business page wall, or send a private message. The wall public messages can still be deleted by the business page administrators, but your private messages cannot be made public.

How could this new function benefit business page users? Continue reading →

Make Every New Year’s Resolution an Accomplishment

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homes.com
It’s that time again. Before you start planning your resolution remember to think for 2012, stay positive, you can do it, we can all do it! It’s just a matter of focus and accountability. That’s right, New Year’s Resolution time. So, what is it going to be this year? You are going to announce, plan, follow through, stay positive, and repeat in 2012 to reach your goal! Remember those steps, you will need them again. What in 2011 has prevented you from accomplishing your resolution? Perhaps you have thought too big, too broad or too much.  For instance losing weight, this is too broad and gives you no specific goal to accomplish. A smaller more realistic resolution could be going to the gym once a week.

A habit can be formed in 2-3 weeks and after several months it is more likely to stick with your overall routine, so the following guidelines could help you organize your resolution plan and make it easier for you to reach your goal without negativity:
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Holiday Tips for Last Minute Client Gifts!

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homes.com holiday tipsThe Holiday Season is a time of giving whether it’s for family, business partner, or client. It’s our time to show our clients that we appreciate their business and are thinking of them during this special time of year.  With it being so close to the holidays wrapping up (pun – intended!) we are realizing that we may have waited until that last minute, again! Whether it’s trying to schedule appointments, showings, perhaps even checking your email is a struggle during this busy time, maybe these tips can help. Continue reading →

Brock MacLean – 100 Most Influential Real Estate Leaders

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homes.comAs 2011 is coming to an end many organizations are gathering their data to rank the best of the best this year. As Inman does every year, their 100 Most Influential Real Estate Leaders List was just released and Brock MacLean from Home Media Solutions made the cut!

His recent transition into his new role of Executive Vice President Dominion Homes Media (Homes.com and Forrent.com) showed his persistence, conviction, and ongoing progress toward improvement and change within the industry. All of which the Inman 100 report finds crucial in searching for the most influential individuals in the real estate industry.

The professionals chosen were reviewed from hundreds of nominations from readers that concluded just before the Holiday season. Below are a few of the questions that were considered during the selection process:

The Secret Weapon of America’s Most Referred Agent

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Homes.comMichael Maher was kind enough to host a webinar last week with Homes.com.  If you are a member of the Real Estate Industry you probably have heard of Mr. Maher.  He is known as the “America’s Most Referred Real Estate Professional “and has also written the nationwide best seller 7L: The Seven Levels of Communication: Go From Relationships to Referrals. During the webinar Michael Maher offers detailed explanations of why you aren’t getting referred the 1st time or the 2nd time, as well as step by step directions to improve them.

If you didn’t have the opportunity to watch the webinar click here to view the full recorded version, also included is Michael Maher’s Ultimate Memory Jogger.

Here are some of the key components of Michael’s webinar to help make you a more referred agent, and hopefully resulting in a more profitable 2012!

  • Reveals the secret of why agents are not being referred and how to improve the number of referrals you receive.

    • Continue reading →