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Homes.com Breaks February Traffic Records with 119 Percent Growth over Prior Year
Record-Breaking Traffic a Driving Factor in Dominion Enterprises’ Top 10 comScore Ranking
NORFOLK, Va. (March 8, 2012) – Nearing the end of the first quarter of 2012, Homes.com announced that it has broken records in year-over-year website traffic for the months of January and February 2012, including unique visitors, page views and mobile traffic. Exceeding expectations in its website performance, Homes.com reports more than 10 million unique visitors in February 2012, resulting in a 119 percent increase from February 2011. This record-breaking traffic has set the bar high for an explosive year of business growth and development in 2012.
“Our momentum is going through the roof,” said Brock MacLean, executive vice president of Homes.com. “We are thrilled with the success that Homes.com has achieved so far this year and look forward to breaking new records, while continuing to demonstrate that Homes.com is the place to be as an agent, broker or other advertiser.”
Additionally, Dominion Enterprises, Homes.com’s parent company, was recognized as a top 10 web property with a 31 percent month-over-month gain in unique visitors by comScore, a leader in measuring the digital world and preferred source of digital business analytics. Homes.com’s traffic surge represented 45 percent of Dominion’s overall traffic gain for January 2012.
Homes.com, part of the Homes Media Solutions division of Dominion Enterprises, is a leading provider of real estate marketing and media services, including brand advertising, property listing exposure and syndication, search engine marketing and instant response lead generation. Homes Connect by Homes.com offers the real estate industry’s first-ever, all-inclusive marketing platform for agents and brokers, featuring single-login convenience. Homes.com is visited by more than 10 million consumers each month to search nearly 4 million properties for sale or rent, to locate real estate agents in their area, and to find useful home buying tips. For more information, visit www.homes.com.
About Dominion Enterprises
Dominion Enterprises is a leading marketing services and publishing company serving the automotive, recreational and commercial vehicle, real estate, apartment rental, employment, parenting, travel, and daily deals industries. The company’s businesses provide a comprehensive suite of technology-based marketing solutions including Internet advertising, lead generation, CRM, website design and hosting, and data management services. The company has more than 60 market-leading websites reaching more than 20.9 million unique visitors monthly, and more than 280 magazines with a weekly circulation of 2.4 million. Headquartered in Norfolk, Va., the company has 3,300 employees in more than 186 offices in the United States, Canada, England and Italy. For more information, visit www.DominionEnterprises.com.
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