Get Your Admin What They Really Want This Year – More Work to Do.

HDC_Admin_Pro_Day_Blog_2742_1200x600Administrative Professionals Day is observed each year on Wednesday during the last full week of April. This year, that’s April 26th. There are a lot of ways to show the admins in your life how much you appreciate them: buying them flowers, bringing them their favorite coffee, or taking them out to lunch are great options. Another option is a heartfelt card letting them know how much you rely on their help.

Once you have all the “thank yous” out of the way, it is time to get back to work. One of the many things your administrative professional can help you with is keeping your Homes.com profile up-to-date. Continue reading

[Infographic] Stop Working for a Real Estate Company and Start Your Own

HDC-Staub-Inforgraphic-Blog-2735One of the primary reasons people become real estate agents is for the independence that comes with being their own boss. If you’re ready to take the next step in your career, check out these four tips from Stacie Perrault Staub, owner and founder of West & Main Homes, on how to stop working for a real estate company and start your own instead. Continue reading

Choosing a Not-Com Domain Name to Set Your Business Apart

Dothomes_Blog_2728_1200x600In the early days of the internet, IP addresses—long strings of numbers separated by periods—were used to identify websites. As more and more people took to the internet, a simpler, easier method of finding a website was designed: domain names. When the first domain names were released around 1985, website owners could choose from .com, .net, and .org.

Since that time, those top-level domain extensions have remained popular, making it hard for new businesses to find great, unclaimed domain names. Luckily, recognizing the continually growing demand for domain names, new possibilities were (and continue to be) introduced. Businesses can now choose one of the original .com, .net, or .org domain extensions or one of the newer ones which include but aren’t limited to .site, .biz, .blog, .services, .ltd, .online, .town, and (perfect for the real estate industry) .homes. Continue reading

What It Takes to Convert Facebook Leads

HDC_Brown_Recap_Blog_2723_1200x600.jpgIf you are one of the hundreds of thousands of real estate agents who were told to avoid talking about politics, religion, or other “controversial issues,” Leigh Brown, author of Outrageous Authenticity, international speaker, and broker/owner of Leigh Brown and Associates RE/MAX Executive Realty wants you to know that “When you let consumers know that you have opinions and who you are at your core: what your values are, what makes you different, they’re so much more likely to hire you.” This authenticity is especially crucial to convert Facebook leads; “people do not go to Facebook looking for houses…the consumer wants you.” Find out how to win leads on Facebook in “Facebook for Sellers” at SecretsofTopSellingAgents.com, and find Brown’s Facebook follow-up strategy below! Continue reading