Being socially active is crucial for businesses to maintain a competitive advantage. However, many Realtors® might feel that maintaining an active social media presence takes too much time. With a social media content schedule, you can plan content weeks in advance and free up time to handle other aspects of your business. Continue reading
For the last couple years, Apple has released the newest version of their iPhone, along with their iOS update in September. This year, is no different! Apple released their iOS 11 update for all their mobile devices alongside their iPhone 8. This update gives Realtors® new features that weren’t available before, which you can incorporate into your daily business activities. Continue reading
Going social and sharing your “stories” online has become a normal part of your day. Social platforms, like Instagram, are constantly releasing new updates to their features in the hopes of gaining new users and retaining the ones already using their platform. In recent months, Instagram has taken a leap forward and is creating innovative features for their Stories. These are the 3 Stories updates that you’re going to love using in your real estate business. Continue reading
Accruing annual expenses such as MLS dues, local/state association fees, and license renewals is an expected part of being in the real estate business. In addition to those costs, you showcase your listings on search portals like Homes.com to generate more quality leads. Every dollar you spend on your business is to reach more leads, listings, and clients.
Social media is a great way to meet new clients, and its advertising power will continue to rise, so why not create a social media ad budget that will ensure the growth your real estate business? However, before simply spending ad dollars on social media, you need to understand the costs associated with advertising on these platforms. Continue reading
You’re scrolling through your Facebook feed and notice a post labeled, “Is my house haunted?” and click the link. Facebook redirects you to the post’s destination URL and you engage with the content on the page. Finding the content amusing, you copy the URL and share it with your friends through email. Without intentionally knowing it, you have just joined the dark side of social sharing. Continue reading