As the nation’s housing market continues to bounce back, you’ve probably noticed an increasing amount of buyers and sellers making their move to the market. Success in real estate relies on taking advantage of every opportunity to capture new clients and maintaining relationships with existing ones. With that said, how are you managing your leads and listings?
For Tony Stephens, chief information officer at Atlanta Communities Real Estate Brokerage, Homes.com has been the best solution. Stephens began his real estate career as a marketing professional, leading the IT Department and heading up Membership and Marketing for the Georgia MLS. Then in 2001, he made his move into the real estate industry.
From his experiences in different areas of the industry, whenever Stephens finds a marketing system that actually works – not only does he stick with it, he goes to great lengths to ensure his entire team knows how to use it. According to Stephens, Homes.com is one of these cases. “I had a really good feel for Homes.com’s products and services from my time with Georgia MLS, and they offer a solid platform for our agents,” explains Stephens, who wasted no time in establishing a partnership with Homes.com once he joined Atlanta Communities Real Estate Brokerage. Continue reading