Stop Struggling to Create Content: 5 Steps to Simply Get It Done

HDC_Lance_Recap_Blog_2804_1200x600There are plenty of advanced tips available to teach you to get the most from Facebook Ads, Snapchat, Twitter, and every other social network. However, before you learn the ultimate tips for any social site, you should nail down your content plan. You can’t have an effective social media strategy without a content plan, and social content plans work best when kept simple. With that in mind, here are five tips from Katie Lance’s recent Secrets of Top Selling Agents webinar for creating a simple but effective social content plan. Continue reading

Public Speaking for Real Estate: How to Overcome Video Anxiety

HDC_Public_Speaking_Blog_2803_1200x600Many agents understand the value of video marketing. They know how to use a video camera and can think of several ways through which videos can help them attract more leads. However, they don’t create videos. Why? Because they’re afraid of how they’ll look or sound on camera. If you’re one of the agents letting fear of the camera keep you from growing your business through video, check out the tips below to learn how you can look and sound your best and in doing so find the confidence to give video a try! Continue reading

Heat Up Cold Leads This Summer

HDC_Old_Leads_Blog_2802_1200x600Do you have a list of hot leads that went cold over the winter? Now that summer is here and people are thinking about moving again, this is the perfect time to heat those old leads back up.

If you want to be a successful agent, you must be persistent about reaching out and connecting with your prospects regularly. Letting leads go “cold” costs your business time and money which shouldn’t be wasted, so now it is time to follow up! However, you can’t simply reach out to an old lead and ask them if they’re ready to buy. Your strategy needs to be a little more polished than that and with just a few tips, you will be ready to reconnect with old leads. Continue reading

[Free Download] Understanding Your Mortgage

HDC_Explaining_Mortgages_Blog_2793_1200x600Mortgages are one of the most confusing parts of buying a home. With that in mind, we’ve created this easy-to-understand guide to Understanding Your Mortgage. Download your free copy, add your contact info at the bottom, and share it with your leads, your clients, or anyone else who may need a quick overview of mortgage basics. Continue reading

Homes.com Connect Website Customers Get Free Upgrades!

HDC_Connect_Upgrades_Blog_2800_1200x600Homes.com has a reputation as a friend to the industry, so when you choose Homes.com as your real estate website provider, you expect only the best. To make sure that’s what you get, Homes.com works to bring you frequent updates to keep your website’s technology on the cutting edge. Most of this work happens behind the scenes, but we’ve just added some new features and upgrades you may be interested in. If you don’t have a Homes.com website, give us a call to learn why you should! You can reach us at (888) 651-8956 or by email at productinfo@homes.com. Continue reading