Traditional and Modern Lead Generation Tactics to Bring in More Leads

HDC_Evergreen_Lead_Gen_Blog_1200x600The real estate business is all about getting that next client. Whether it be as a seller’s or a buyer’s agent, without the initial lead you will find yourself in a clientless career. Many agents still prefer using a more traditional approach to capturing leads, while others prefer a more modern tactic. Today, agents need to utilize a combination of the two styles of lead generation due to the varied preferences of clients buying and selling homes. Continue reading

The Importance of Print Marketing in the Digital Age

HDC_Print_Making_Blog_1200x600As a consumer, I subscribe to dozens if not hundreds of different email lists. Because of this, when I want to go out to dinner or buy some new shoes, chances are good that I’ll have a coupon or special offer in my email waiting for me. However, I have all those emails setup to automatically bypass my inbox. I never see them unless I decide to seek them out. That’s one of the many reasons why print marketing is so important and effective. Continue reading

No Hassle Marketing Materials Automatically Emailed to You for Each New Listing

HDC_Automated_Imprev_Blog_2758_1200x600For years, Homes.com has offered agents and brokers the opportunity to create premium marketing materials through the Homes.com Marketing Center. However, busy agents don’t always have time to spend on this time-consuming process. If you’re one of these busy agents, read on to discover how to make creating professional, property specific marketing materials easier! Continue reading

Coming Soon – Discover the Keys to Sales Success with Tips from Real Estate Titans!

Secrets Book CoverGain valuable insights and study proven methods of success to achieve your goals with the new book, Secrets of Top Selling Agents; The Keys to Real Estate Success Revealed. In this must read book, Joe Sesso shares the top tips and secrets of real estate giants from the popular webinar series Secrets of Top Selling Agents. Barbara Corcoran, Gary Keller, Chris Smith and others tell you exactly what you need to do to be a top selling agent!

Each chapter includes advice and tips from a different real estate superstar and covers a different aspect of real estate such as how: Continue reading

Trust and Time – The Two T’s of SEO

HDC_Flyer_Rewrite_Blog_2766_1200x600You’ve probably heard the saying “anything worth doing is worth doing correctly.” This is true when it comes to implementing a search engine optimization (SEO) strategy for your real estate business. With the proper strategy in place, you will see your business reach new heights by making its way to the first page of any search engine. However, there is no quick and easy shortcut to real results. If you want to get to the first page of search results you have to be prepared for the long ride ahead. Continue reading