It’s About Time iOS Got These 5 Updates

HDC__iOS_Updates_Blog_2917_1200x600For the last couple years, Apple has released the newest version of their iPhone, along with their iOS update in September. This year, is no different! Apple released their iOS 11 update for all their mobile devices alongside their iPhone 8. This update gives Realtors® new features that weren’t available before,  which you can incorporate into your daily business activities. Continue reading

6 Reasons Why You’ll Love Working with Veterans

HDC_VA_Secrets_Blog_2915_1200x600Each month, the Secrets of Top Selling Agents webinar brings you experts to help you learn and adopt new business strategies. This month, in honor of Veterans Day, we had Neil Brooks, Samantha Reeves, and Denise M. Jelinski-Hall share how you can help veterans access their VA loan entitlement and reach the goal of homeownership. Continue reading

3 Ways to Leverage New Instagram Stories Updates

HDC_IG_Stories_Blog_2913_1200x600Going social and sharing your “stories” online has become a normal part of your day. Social platforms, like Instagram, are constantly releasing new updates to their features in the hopes of gaining new users and retaining the ones already using their platform. In recent months, Instagram has taken a leap forward and is creating innovative features for their Stories. These are the 3 Stories updates that you’re going to love using in your real estate business. Continue reading

Understanding the Costs of Social Media Advertising

HDC_Ad_cost_Blog_2910_1200x600Accruing annual expenses such as MLS dues, local/state association fees, and license renewals is an expected part of  being in the real estate business. In addition to those costs, you showcase your listings on search portals like Homes.com to generate more quality leads. Every dollar you spend on your business is to reach more leads, listings, and clients.

Social media is a great way to meet new clients, and its advertising power will continue to rise, so why not create a social media ad budget that will ensure the growth your real estate business? However, before simply spending ad dollars on social media, you need to understand the costs associated with advertising on these platforms. Continue reading