Category Archives: Buying a Home

It’s Official: NAR Reports that Housing Market is ‘Solidly Recovering’!

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It’s a beautiful day in the neighborhood! Especially when home values are increasing, selling within a month and mortgage rates dropping another half percent. To say the least it’s a good day for buyers, sellers, real estate professionals and mortgage lenders!

The National Association of Realtors (NAR) recently released their national report on the state of the housing market through April. Homes.com thought you would be excited to know that properties are selling faster and at a higher price while distressed home sales only made up 18 percent of April’s total sales, a dramatic reduction compared to 28 percent of last April’s total sales. Lawrence Yun, NAR chief economist, stated “the housing market recovery is occurring in spite of tight access to credit and limited inventory” and with total sales above year-ago levels for last 22 consecutive months, we couldn’t be more hopeful by this news.

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Homes.com House Hunting Checklist

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It’s “open season” for real estate again and with that comes an influx of homebuyers boldly (or blindly) searching for properties that accommodate their needs.  To a homebuyer, searching for homes can be stressful, overwhelming and exhausting – especially for first-timers.  As we know that your time is valuable, Homes.com has conveniently created a House Hunting Checklist that you can personalize and share with clients and prospects to make the home buying process easier for both you and your clients!
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[VIDEO] Generate Leads on the Go! New Mobile Local Ads

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Home buyers and sellers are constantly on-the-go, in fact 48% of Homes.com traffic is comprised of visitors researching properties directly from their favorite mobile devices. Are your marketing strategies accommodating to their mobile lifestyle? Recognizing this consumer trend, Homes.com has extended our already popular Local Ads to make them mobile!


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Homes.com Pinterest Contest Gains National Recognition

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Pinterest, the third largest referrer of traffic to Homes.com, is rapidly growing in popularity.  Accordingly, Homes.com has positioned itself to be at the forefront of this social media movement by sharing consumer and business trends on the virtual pin board.  As such, we are proud to announce that our efforts to engage homebuyers and sellers has paid off and we were recently recognized as a finalist (alongside Elizabeth Arden and Constant Contact) in the Pinterest category for our “Pin it it You Love it” contest in the 2013 PR News Social Media Icon Awards!

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Homes.com Q1 2013 “State of the Housing Market”

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It is a great time for real estate professionals to be partnered with Homes.com!  Compared to first quarter 2012, many large metros including Boston, San Francisco and Washington, D.C. have doubled the number of consumer inquiries on Homes.com! More importantly, we have seen significant increases in online activity across the board, which proves that the real estate market is undoubtedly improving!  More and more active consumers are recognizing Homes.com as a valuable resource, which in turn, benefits those real estate professionals using us as a strategic partner.

Below are the top ten cities that have experienced the largest increases in unique searches beginning with Boston, MA, which grew by 107%!  San Francisco and Washington, D.C. are close behind with 106% and 104% increases respectively.

Is your area making a come-back and experiencing a lot of activity from buyers?  What factors sets your area apart from others – favorable job market conditions? Economic conditions?  Check out the Homes.com 100 top searched cities in the U.S. to determine if buyers’ interest in your area has strengthened.  Visit our Facebook Page and let us know if you have seen any relative improvement as the larger metro areas have.