Millennials are a force to be reckoned with, and considering the vast buying power they bring to the table, you may be wondering how you can capitalize on this tech-savvy generation. The good news is that 92 percent of millennials purchased their home with the help of a real estate agent—a greater proportion than the overall 88 percent of buyers who used a real estate agent—making it safe to say that real estate agents will retain an indispensable position in the industry. That said, knowing who the largest group of buyers for the last three years running are will help you shape your business to better meet the needs and expectations of this very important pool of buyers. Continue reading
If you envision a bigger business than you alone can achieve, it may be time to start thinking about creating a team. Before you start recruiting people, you need to decide what roles you want them to fill and what aspects of the business they’ll be responsible for. If you’re ready to take that step, check out these tips from Jim Remley and James Colburn’s recent Secrets of Top Selling Agents webinar. Continue reading
There comes a point every year when the stores fill up with book bags and crayons and you know it’s time to start thinking about the kids going back to school. As a real estate agent, a well-timed back-to-school marketing campaign is a great way to put your business in front of possible home buyers and sellers. Continue reading
Mortgages are one of the most confusing parts of buying a home. With that in mind, we’ve created this easy-to-understand guide to Understanding Your Mortgage. Download your free copy, add your contact info at the bottom, and share it with your leads, your clients, or anyone else who may need a quick overview of mortgage basics. Continue reading
It’s officially summer. Peaceful days of sipping lemonade while lounging by the pool, and quiet evenings watching fireflies from the porch are here! Help your clients start the season off right with these great, free resources!
Click the links below to see the fresh, free summer guide and checklists. Once you download, just click to add your name, number, and company name to make it easy for your leads to reach out to you. Share these resources with your clients, prospects, and database by printing them out, sharing them socially, or emailing them. Continue reading