Effective November 5, 2014, Facebook users were no longer required to ‘like’ a Business Page in order to enter the Homes.com Social Sweepstakes. Previously, a user had to ‘like’ the community Business Page before being eligible for entry. All other aspects of managing entries and selecting the winners of the Sweepstakes will remain the same.
Facebook has required this change to improve quality connections and help businesses to better reach their target audience. The site wants users to ‘like’ Business Pages because they want to connect with and hear from the business, not solely because they want to enter a contest. Facebook believes this update will benefit both general users and advertisers.
The Homes.com Social Sweepstakes App and marketing collateral have been updated to reflect these changes. Homes.com Social clients will still benefit when promoting the Sweepstakes to grow traffic and retention on their Facebook Business Page.
If you have additional questions, please do not hesitate to contact a Social Media Specialist at SocialSupport@HomesConnect.com or call 866-236-0313 Monday-Friday 8-5 PM Eastern.
Homes.com welcomes Brett Barlows, industry veteran, to build and strengthen Homes.com’s relationships with brokerages. As the Strategic Accounts representative for Homes.com, Brett works across the country promoting marketing solutions to larger brokerages. He assists brokerages that want to increase online and mobile exposure, high-quality consumer inquiry generation, improved social media performance, and more.
Brett Barlows has been involved in many aspects of the marketing and technology side of the real estate industry, having formerly worked for Heartland Multiple Listing Service, CoStar, and realtor.com. Through this experience, Brett has learned best practices from some of the more tech-proficient brokerages and agents in the nation. Since the mid-1990s, he has strived to make marketing technology easier to implement for agents and brokerages, with the end result being a more productive real estate practitioner.
As 2014 comes to a close, reach out to Brett for expert marketing advice when creating your 2015 business plan. Connect with Brett Barlows at either 913-915-7769 or firstname.lastname@example.org to schedule a consultation.
If you will be attending the 2014 REALTORS® Conference & Expo and would like to meet with Brett, click here to schedule a consultation!
Calling all real estate professionals! HomesPro is excited to announce our newest sweepstakes! Rake in Success this Fall with Homes.com and bring in a little extra cash with a chance to win $500! You can enter the Rake in Success this Fall with Homes.com Facebook ‘Like’ Sweepstakes by ‘liking’ the HomesPro Facebook page and entering your information into the sweepstakes application and no participation is required! Doesn’t get much easier than that. Read the official rules to learn more.
The chance to win ends October 26, 2014 so be sure to enter while you can. Good luck and happy selling in Q4!
by Erica Campbell Byrum as presented at Social Fresh 2014
It’s become very apparent that social media has become an essential component of any company’s marketing efforts. However, with all of the buzz around social media, it’s sometimes tricky to separate the “noise” from establishing and building meaningful relationships with your followers. That’s where social media contests come into play! Contests are a great way to increase excitement and exposure of your company and brand because it allows you to crowdsource loads of content. If you plan on running a social media contest, use this timeline to successfully plan and execute the ultimate contest! Continue reading