Category Archives: Listing Exposure

Homes.com Launches “Pin It” Button

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Homes.com

Pinterest: it’s easy, it’s fun, and it’s useful. Users from all walks of life are excited to collect pictures of things that inspire them to explore their creativity and pin them to their boards, and real estate professionals like you are really starting to benefit from it now. Not only can you use different boards on Pinterest to let your followers know more about you and the things you love, but now, thanks to a new feature from Homes.com, you can also utilize Pinterest to increase your online visibility and traffic to your listings with the new “Pin It” Button feature on your listing photos!

This new feature from Homes.com allows you to “pin” photos of your Homes.com listings to any of your boards on Pinterest right from the Homes.com listing page. When you do this, the picture of your pin will link back to your original listing on Homes.com, which allows you to increase online visibility, promote your listings, and connect with prospects.

Promote your listings – As a busy real estate professional, you can never have enough places to promote your listings. Pinterest gives you one more place to do that with your Homes.com listings. You can make a board called, “My Listings,” or maybe several boards and name them according to the different areas you cover, and “pin” all of your listing photos to them with detailed descriptions. That way, when users are searching for certain keywords in the Pinterest board database, your picture and link to your listing will come up! This will allow you to…

Connect with prospects – If a Pinterest user is looking for ideas for their next home and they find one of your listings within the pins, they have a direct connection to you on Homes.com! Your pin will link them back to your original listing and they’ll be able to see more photos of that listing, the rest of your listings on Homes.com, and information on how to contact you.

Increase your online visibility – All of this increases your online visibility which, as we’ve mentioned before, is crucial to your real estate business’ success. The more you engage with clients and prospects, the more likely it will be that they will think of you when it comes time for them to buy or sell a home. Homes.com and Pinterest have made this extremely easy for you!

Do you use Pinterest and how has it helped your business? Will you start pinning your listings with the new Homes.com “Pin It” Button? We want to know!

Homes Connect Feature of the Month: Neighborhood Envoy!

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Homes.comDemonstrate your expertise to your clients with this amazing app available with Homes Connect! Increase your reviews online by providing quality service and showing your clients that you are the neighborhood expert! With Homes Connect and Neighborhood Envoy, you’ll be able to discuss the neighborhood while you are at the property with buyers, as well as print reports for your listing presentations, and email neighborhood reports to buyers and sellers! This opportunity to provide in-depth neighborhood information to your clients could show you as a more credible and reputable agent than the rest, helping you gain trust and referrals.

3 Ways Neighborhood Envoy works for real estate professionals:

Homes.com Social Channels Offer More

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Homes.com interacts on many social networks and we engage with real etstate professionals like you!

It’s not only about offering great industry news to you, but what you can bring to us.

You are the field professionals, so we admire your opinions, feedback and interaction as much as we pride ourselves on being able to provide it to you.

Here are some of are social channels that are dedicated to real estate professionals:

Facebook: www.facebook.com/homesconnect
Twitter: www.twitter.com/homes_connect
YouTube: www.youtube.com/homesdotcom
LinkedIn: www.linkedin.com/in/homesdotcom

Benefits of Social Media:

  • Interacting with individuals that have similar interests
  • sharing news articles
  • Dependable place to go for relevant information
  • Opt out option – You can disengage when you like.
  • Broaden your network – meet new people, new leads

Why you should Engage with Homes.com Social Channels Listed Above:

  • Live Chats. We have various live chats with industry leaders and experts across the real estate a technology realm that could really benefit your everyday workday life.
  • News. Our blog focuses on up to date news for real estate professionals, from agents to mortgage professionals and we like to hear from our readers.  The feedback we gain from readers is what makes our next blog article better than the last.
  • Tips and Resources. Homes.com wants to offer articles where you, as a real estate professional, can read something and take something away from it quickly.  With that said, we like to provide you lists like Joe Sesso’s Top 10 List and bulleted lists with suggested resources to implement in your real estate business.
  • Photos.  Were you too busy to make a recent trade show?  We will have photos AND articles about what you missed!
  • Videos. Homes.com will also provide videos at times from the trade shows and for new products!
  • Network.  Moving to a new area or looking for a new agent or lender to work with? Join our LinkedIn network and find professionals across the country.  See the city they located are in, and also evaluate their resume and review their recommendations.

These are only a few reasons to be involved with social media and to engage with Homes.com.  Join us in one or ALL of the above social channels and let us show you what you are missing.  We look for to interacting with you and hearing about your real estate success and having you share your stories with us.  Are there any real estate stories you would like to share with us here?

 

 

 

Homes.com Holds Steady in the Number 5 Spot in April

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Homes.com

According to Hitwise, the month of April was all about flip-flopping real estate websites with little to moderate gain. Realtor.com and Yahoo! Real Estate swapped places from March with Yahoo gaining a little over .6% of visits shared, as well as MSN Real Estate and AOL Real Estate with MSN gaining just under .2%. While Homes.com remained in the number 5 spot, it increased visit shares from 3.3% in March to 3.44% April! Rent.com fell .1%, and Apartment Guide and Zip Realty had meager gains of .02% and .04% respectively.

Here are the rest of the rankings for April:

 

  1. Zillow
  2. Yahoo! Real Estate
  3. Realtor.com
  4. Trulia
  5. Homes.com
  6. MSN Real Estate
  7. AOL Real Estate
  8. Rent.com
  9. Apartment Guide
  10. Zip Realty

As you can see with Homes.com, staying in one place does not mean there is no growth. Despite remaining at number 5, Homes.com is still steadily gaining website visitors. With the busy real estate season heating up, allowing more and more people to begin looking for their next home, the numbers are sure to grow in May.

Better Real Estate Techniques — Learn from the Experts for FREE!

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Staying up-to-date with industry news while keeping your competitive edge can sometimes be a full-time job in itself.

Who has time to market their business, meet with customers, follow up with leads, show properties, arrange open houses, and do everything else a real estate agent does? Phew! To add more to the real estate plate – attending every single scheduled webinar with Secrets of Top Selling Agents and Homes.com – can put you into overtime. It’s sometimes hard to get organized enough to fit in everything, so first we suggest to call Homes.com. Why? You need Homes Connect of course! See more here.

You may have missed the webinar by real estate guru Barbara Corcoran from ABC’s hit television Show, Shark Tank. No problem! Homes.com and Secrets of Top Selling Agents are here for you! The previous webinars are posted here for you to view at your leisure.  A few topics you will find are:

Take a look at these and let us know what you think! Is there someone in the real estate industry whose brain you would like to pick? Share your thoughts on who you’d like to gain insight from. We’ll keep all feedback in mind for future webinars with Secrets of Top Selling Agents brought to you by Homes.com.