Does your social media strategy consist of posting mostly listings and open houses? Are you ready to spice it up and offer your online community value and exciting content? Well, I have 5 ways you can spruce up your social media strategy this summer to take you from fizzle to sizzle! Let’s get cooking!! Continue reading
This week, Instagram released new enhancements to their My Story feature. Just two months ago, I called it the “B-movie version of Snapchat”. Well, I’m here to tell you Instagram has shed that skin and has throttled the My Story feature into A-list territory. Folks, Instagram was a content sharing and marketing dream before these updates were launched. Now, Instagram can certifiably say that it is a POWERHOUSE of a social network and can quite literally, do it all. It’s time you learn how to harness that power for yourself!
Not long ago, you either had to have a professional grade camera (along with the knowledge of how to use it) or hire a professional photographer to take your listing photos to compete with the images you see in magazines and on the web. Thanks to the advancement of today’s mobile technology, you can take and edit professional looking images on your phone.
Taking great photos on your mobile device isn’t just point and shoot; some skill is required. However, there’s no secret to amazing photos; with just a few tips and tricks you can capture the perfect image and add the finishing touches right from your phone. Continue reading
With the constant growth of technology, real estate agents are always looking for new ways to connect with their audience. While many agents use social media sites like Facebook and Twitter, others are turning to different, more personalized platforms to reach younger buyers. According to a recent study, millennials now make up the largest group of homebuyers at 35%. Snapchat, one of the top three social apps used by millennials, can be a great way to connect with this younger generation. Here’s why real estate agents should use this growing social tool to reach younger buyers.
I am a proud owner of an Apple Watch and I must admit, I love it. In addition to the beautiful design of the watch, there are some really cool features to it. Although many have been touting the health and fitness functions of the watch, there are other features that can definitely assist agents in streamlining their schedules and maximizing their time. Continue reading