5 Tips to Enjoy the Holidays without Losing Potential Buyers

HDC_Soliday_Staging_Blog_2888_1200x600With a host of holidays quickly approaching, now is a great time to make your listings stand out. That said, here are a few tips to help infuse your staging, listing photos, and open houses with a bit of holiday spirit! Just remember, run your ideas by your seller and don’t go overboard. You want to attract buyers, not push them away! Continue reading

10 Things Every Real Estate Agent Knows

HDC_Real_Estate_Basics_Blog_1200x600Each month, Homes.com sponsors the Secrets of Top Selling Agents webinar program, offering agents a free training resource where they can learn advanced real estate strategies. However, before you learn the techniques of the industry’s biggest earners, you must master the basics. Here are ten things every new real estate agent learns. Continue reading

Leave a Message After the “Beep” and Other Tips to Convert More Sales

HDC_Cold_Call_Strategies_Blog_2866_1200x600Every agent works referrals and most dabble in geographic farming, but after the first few tries, few take advantage of cold calling. Although it can feel like an exercise in futility if you don’t do it right, unsolicited calls during dinner are a big tradition in American industry. Why? Because when done right, they work. Here are 5 tips to help you see why cold calling doesn’t work and how to turn it around. Continue reading

The Power of Three – Creating a Complete Digital Strategy

HDC_Paid_Earned_Owned_Blog_1200x600Real estate agents know that creating an effective online marketing plan is imperative to making a digital impact that generates online exposure and qualified leads. The way to achieve this marketing strategy is by creating compelling, valuable content that followers want to search for, engage with, and share with others. Once your content is ready, leverage it by combining the three different forms of media – earned, owned, and paid – to create a truly successful lead generating digital marketing plan. Continue reading