10 Reasons Why You Need a .Homes Domain

HDC_DotHomes_Infographic_Blog_2750_1200x600Open new doors for your business and reach clients like never before with a personalized .Homes domain name. Choose whether you want to relaunch your website with a new domain name that shows buyers and sellers that you mean business or drive traffic to a great new marketing campaign or sales event’s landing page to capture more leads.

Only verified members of the real estate community can register a .Homes domain name, so however you use your domain name, site visitors can rest assured that they are going to a safe and relevant real estate website. Take a look at how others have enhanced their business with a new domain extension and then head over to Register.Homes to claim your domain name! Continue reading

[Infographic] Hot Tips for Creating the Best Real Estate Facebook Ad

HDC_Brown_Infographic_Blog_2747_1200x600If you’re among the billions of people on Facebook, you may be aware of how effective Facebook ads can be. In a recent webinar, Leigh Brown, international motivational speaker and author of Outrageous Authenticity discussed how to use Facebook’s ad system to stand out, target actual buyers and sellers, and create listing opportunities. Watch the full webinar online at SecretsofTopSellingAgents.com and download your free Facebook-ad-tips infographic below! Continue reading

[Infographic] Stop Working for a Real Estate Company and Start Your Own

HDC-Staub-Inforgraphic-Blog-2735One of the primary reasons people become real estate agents is for the independence that comes with being their own boss. If you’re ready to take the next step in your career, check out these four tips from Stacie Perrault Staub, owner and founder of West & Main Homes, on how to stop working for a real estate company and start your own instead. Continue reading

[Infographic] Feel the Love with Community Videos

HDC_Community_Video_Blog_1200x600.jpgDifferentiating yourself through video marketing can make your leads more willing to wait for the opportunity to work with you, earn the trust of your clients, and get full commission on all your listings. Check out these tips from Anne Jones and Marguerite Giguere’s recent Secrets of Top Selling Agents webinar to find out more about the benefits of creating videos as well as tips on where to film! Read on to make the leap into video marketing! Continue reading

How to Write “Benefits” Ads to Attract More Buyers

HDC_Real_Estate_Ads_Blog_2701_v2_1200x600.jpgYou know it. I know it. Everyone knows it…you’re supposed to sell the “benefits” of your listings, not the “features,” but that’s easier said than done. Anyone can slap together a description for the “4 bed 2.5 bath home for sale with huge deck and great view.” It takes a bit more effort to describe the listing in a way that resonates with a potential buyer by recommending they, “Abandon busy city-living and envision yourself basking on your generously sized deck, enjoying a view most people can only dream of! Make the ‘possibilities’ realities with this spacious 4 bed, 2.5 bath home!” If you want your ads to show this liveliness and passion, read on to discover how you can transform them! Continue reading