Millennials are a force to be reckoned with, and considering the vast buying power they bring to the table, you may be wondering how you can capitalize on this tech-savvy generation. The good news is that 92 percent of millennials purchased their home with the help of a real estate agent—a greater proportion than the overall 88 percent of buyers who used a real estate agent—making it safe to say that real estate agents will retain an indispensable position in the industry. That said, knowing who the largest group of buyers for the last three years running are will help you shape your business to better meet the needs and expectations of this very important pool of buyers. Continue reading
If you envision a bigger business than you alone can achieve, it may be time to start thinking about creating a team. Before you start recruiting people, you need to decide what roles you want them to fill and what aspects of the business they’ll be responsible for. If you’re ready to take that step, check out these tips from Jim Remley and James Colburn’s recent Secrets of Top Selling Agents webinar. Continue reading
Open new doors for your business and reach clients like never before with a personalized .Homes domain name. Choose whether you want to relaunch your website with a new domain name that shows buyers and sellers that you mean business or drive traffic to a great new marketing campaign or sales event’s landing page to capture more leads.
Only verified members of the real estate community can register a .Homes domain name, so however you use your domain name, site visitors can rest assured that they are going to a safe and relevant real estate website. Take a look at how others have enhanced their business with a new domain extension and then head over to Register.Homes to claim your domain name! Continue reading
If you’re among the billions of people on Facebook, you may be aware of how effective Facebook ads can be. In a recent webinar, Leigh Brown, international motivational speaker and author of Outrageous Authenticity discussed how to use Facebook’s ad system to stand out, target actual buyers and sellers, and create listing opportunities. Watch the full webinar online at SecretsofTopSellingAgents.com and download your free Facebook-ad-tips infographic below! Continue reading
One of the primary reasons people become real estate agents is for the independence that comes with being their own boss. If you’re ready to take the next step in your career, check out these four tips from Stacie Perrault Staub, owner and founder of West & Main Homes, on how to stop working for a real estate company and start your own instead. Continue reading