Professional Looking Photos Don’t Have to Cost a Fortune – Smartphone Photography

HDC_Photography_Blog_Image_8-1_2704_1200x600Not long ago, you either had to have a professional grade camera (along with the knowledge of how to use it) or hire a professional photographer to take your listing photos to compete with the images you see in magazines and on the web. Thanks to the advancement of today’s mobile technology, you can take and edit professional looking images on your phone.

Taking great photos on your mobile device isn’t just point and shoot; some skill is required. However, there’s no secret to amazing photos; with just a few tips and tricks you can capture the perfect image and add the finishing touches right from your phone. Continue reading

Experts Agree That Mobile is Taking Over

Mobile devices have become the preferred way of accessing the Internet and it’s more important than ever for real estate professionals to adjust their business strategies accordingly. Investing in this mobile trend has jumped to the top of almost every business’s “to-do” list, all searching for the best way to connect with today’s on-the-go consumer.

Jenn Williams, Digital Marketing Manager for, recently attended the semi-annual Mobile Insider Summit along with mobile technology directors from major companies like,, and Volkswagen. This discussion panel of experts shared their thoughts on the evolution of the mobile industry, where it’s expected to go, and the driving forces behind it. Continue reading

Study Concludes ‘Clear Front Runner in Quality’ Leads

REAL Trends conducted their 2013 Online Performance Study which included findings from their quest for “the holy grail of quantity, value, and the true source” of real estate leads. Let’s just say that it’s a great time to be partnered with because the study concluded that the “clear front runner in quality was followed by Zillow” and other real estate sites. Continue reading

Joe Sesso & His Top 13 Apps are Back at NAR!

There are so many apps out there in the smartphone world. It can be hard to know which ones are worth it and which ones aren’t. That’s where we come in!

You can discover your real estate business dreams with just your smartphone. Seriously! If you’re going to NAR this year, stop by the booth #2265 to find out how. Our tech expert Joe Sesso will be sharing his Top Ten Apps for Real Estate, one of the most popular topics on our blog, PLUS 3 BONUS APPS at the booth. As mobile technology advances, so do your choices for real estate marketing. Be sure to catch this presentation to hear about all the latest and greatest apps you need to market and/or manage your real estate business effectively!

Joe will also be joined by special guest Erica Campbell, our social media guru, to let you in on the newest secret to listings exposure – Pinterest! Sure, you can pin recipes and outfits all day long, but did you know you can actually advance your real estate business with Pinterest, too? It’s true! Erica will tell you all about it!

While you’re gleaning important knowledge from Joe and Erica, be sure to enter for your chance to win some cash. will be giving away $1,000 to one lucky winner each day of the conference! Don’t miss out on your chance to win – come say hi to us at booth #2265!


**Stay tuned – We will be providing ALL the notes for these presentations!