Do you have a list of hot leads that went cold over the winter? Now that summer is here and people are thinking about moving again, this is the perfect time to heat those old leads back up.
If you want to be a successful agent, you must be persistent about reaching out and connecting with your prospects regularly. Letting leads go “cold” costs your business time and money which shouldn’t be wasted, so now it is time to follow up! However, you can’t simply reach out to an old lead and ask them if they’re ready to buy. Your strategy needs to be a little more polished than that and with just a few tips, you will be ready to reconnect with old leads. Continue reading →
Growing up, I was under the impression that my mom had an eye in the back of her head. It was the only way my sisters and I could explain how she always knew when we were up to something. However, I’ve long since accepted that being a mom doesn’t mean you actually grow extra arms or eyes, regardless of how helpful it would be. Continue reading →
With everyone on their phones all the time, it can be tough to get people to notice the billboard or bench signs you’ve carefully and strategically placed throughout your market. That raises the question, how can you reach buyers and sellers in your area when everyone is glued to their phones and tablets? You’ve heard a lot about geographic farming, but what do you know about digital farming? Continue reading →
Asking questions is a great and fun way to encourage engagement on your website. According to the REAL Trends2013Online Performance Study, polls and quizzes were the second most interacted with category of social posts for REALTORS®. Continue reading →