5 Tips for Selling Listings Faster

Are your listings staying on the market longer than you anticipated? Clients want their home sold as quickly as possible, so make sure you’re marketing tactics are moving these properties as efficiently as possible. It’s always frustrating when you can’t match the right buyer with the right seller, and with these five tips, you can better connect with the right buyer and ultimately sell your listings faster!

1. Listing Exposure is Key

Since 90% of consumers begin their home search online, you’d better make sure your property listings are there (National Association of Realtors).  This is why Preferred listings from Homes.com is such a valuable tool, as it puts your listings in front of the 12 million visitors that visit the site each month. Preferred listings get 300% more views than basic listings on Homes.com, giving you a significant advantage over your competitors when potential home buyers are searching for properties in your area! Continue reading

Going Green: 3 Marketing Tips for Real Estate Agents

Earth Day is fast approaching, and many people are ready to take the initiative to go green. In fact, cities like Portland, Oregon and Chicago, Illinois have already joined the green movement by becoming more eco-friendly. Going green has become a very popular topic in the real estate industry and it would be a great idea to have some tactics under your belt on how to market to clients who desire to live a greener life. Here’s some ideas that may be useful to you:

1. Consider joining the green movement. As a real estate agent, you might want to bring yourself up to speed with what green living entails because some of your clients will be looking for eco-friendly homes. You should even think about taking courses to help you become a green real estate specialist. Doing so will help you learn about the specifics concerning green buildings and what the market is like for them. Continue reading

3 Keys to More Exposure and Better Results

To be successful in real estate, it is equal parts selling houses and selling yourself. This means that advertising your brand is just as essential as advertising your listings. When it comes to advertising, exposure is great – but producing results is even better.

The Homes.com Buyer Connect program has three key ingredients to give you both the exposure you want and the results you need. Continue reading

3 Steps to Increase the Effectiveness of Your Online Advertising

More than ever before, home buyers are using the Internet to find their next home. According to the 2013 NAR Profile of Home Buyers and Sellers, the first step taken during the home buying process for 42% of buyers was to look online for properties for sale. Additionally, about 1 in 10 buyers will find their real estate agent online.

New Year, New Training Classes!

Starting in the next few weeks, Homes Connect will be offering a new series of training webinars. These monthly webinars will cover a number of instructional and beneficial topics concerning your Homes Connect product. The goals of the new webinar series will be to empower you as an agent to take control of your marketing and branding, all through maximizing your Homes Connect platform.

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