[Infographic] What Every GOOD Real Estate Website Needs

HDC_Sesso_Infographic_Blog_2833_1200x600Just having a website boosts your credibility, but having a good website generates leads. In a recent Secrets of Top Selling Agents webinar, Joe Sesso, author of the new success guide Secrets of Top Selling Agents; The Keys to Real Estate Success Revealed, shared the six things a real estate website needs to be effective. Listen to Sesso’s full webinar here, or check out the infographic below! Continue reading

7 Video Creation Tips That Can Change Your Business Tomorrow

SOTSA_Peters_Thorne_Recap_Blog_2858_1200x600There are many reasons to make videos: lead generation, exposure, branding, becoming top of mind… However, you want to do it well.. Michael Thorne and Jesse Peters shared their tips for how to “Boost Your Business with the Power of Video” during their recent appearance on the Secrets of Top Selling Agents webinar series. Find their tips below and visit SecretsWebinar.com to register for the next great, free webinar. Continue reading

[Infographic] Who’s On Your Real Estate Team?

HDC_Remley_Colburn_Infographic_Blog_1200x600If you envision a bigger business than you alone can achieve, it may be time to start thinking about creating a team. Before you start recruiting people, you need to decide what roles you want them to fill and what aspects of the business they’ll be responsible for. If you’re ready to take that step, check out these tips from Jim Remley and James Colburn’s recent Secrets of Top Selling Agents webinar. Continue reading

Stop Struggling to Create Content: 5 Steps to Simply Get It Done

HDC_Lance_Recap_Blog_2804_1200x600There are plenty of advanced tips available to teach you to get the most from Facebook Ads, Snapchat, Twitter, and every other social network. However, before you learn the ultimate tips for any social site, you should nail down your content plan. You can’t have an effective social media strategy without a content plan, and social content plans work best when kept simple. With that in mind, here are five tips from Katie Lance’s recent Secrets of Top Selling Agents webinar for creating a simple but effective social content plan. Continue reading

How Your Website Can Help You Overcome the “Lack of Leads” Challenge

HDC_Sesso_recap_Blog_2763_1200x600During a recent Secrets of Top Selling Agents webinar, we polled agents about what their single greatest challenge was. Most agents answered, “getting enough new leads to generate the sales I want.” If this is an issue for you, too, and you want to overcome the lack-of-leads challenge, be sure to watch Homes.com National Speaker and Sales Director Joe Sesso’s webinar “Unlocking the Power of Homes.com.”

While there are many lead sources available to enterprising agents, a company or personal website is one of the best. To create a successful real estate website, you must have two components: good design and strong SEO. As Sesso noted, “If your site looks old, if it looks outdated, if it’s got broken links on it, if it’s not operating properly, it’s not [creating] a good impression.” Your website is representing your business all day, every day, creating first impressions with potential clients. Make sure these impressions are positive! Continue reading