Being on the first page of search results when someone searches for homes in your area is one of the best ways to get more leads. And as you’re probably aware, you get to the first page by implementing and continually working on your search engine optimization (SEO). In a recent Secrets of Top Selling Agents webinar, SEO expert and VP of Marketing for Boostability Kelly Shelton shared his best suggestions to help real estate professionals generate better results online. Find our favorite tips below, then watch the recorded webinar for even more ideas. Continue reading
It’s hard to kick back and enjoy the summer when you’re constantly hunting for leads and trying to build your business. However, Homes.com can help. With options available to help your business from the time a person starts thinking about buying or selling to years after the sale has been closed, our programs can free up your time, allowing you to focus on converting only the best leads, leaving you plenty of time to relax. Continue reading
You’ve probably heard the saying “anything worth doing is worth doing correctly.” This is true when it comes to implementing a search engine optimization (SEO) strategy for your real estate business. With the proper strategy in place, you will see your business reach new heights by making its way to the first page of any search engine. However, there is no quick and easy shortcut to real results. If you want to get to the first page of search results you have to be prepared for the long ride ahead. Continue reading
How do you win at a game where the rules are constantly changing? Simple, by staying ahead of your competition.
Search engine optimization (SEO) is one of those games in which the rules change on a constant basis and when you think you see a finish line, it moves. Since businesses want to win, many have created keyword creator platforms and linking farms to help them beat the SEO game. But giants like Google are making sure that everyone gets a fair chance to lead the game by creating algorithms (like Panda, Penguin, and Hummingbird) to catch those who try to trick search engines. By paying attention to industry trends and applying them to your SEO strategy, your real estate business can rank above your competitors in Google searches. Continue reading
Is your website showing up in search results when a new buyer or seller goes online? If you’re not getting the results you want, do you know what it takes to move your website’s placement in search results? Check out this infographic to discover the who, what, where, why, and how questions you should be asking to improve your search results. For more advice on improving your SEO, check out the recent Secrets of Top Selling Agents webinar discussing “SEO Spotlight: 5 Tactics You Need to Get Found.” Continue reading