[Infographic] Do You Know Where You’re Showing Up in Search Results?

HDC_Colton_Miller_Infographic_Blog_2650_1200x600.jpgIs your website showing up in search results when a new buyer or seller goes online? If you’re not getting the results you want, do you know what it takes to move your website’s placement in search results? Check out this infographic to discover the who, what, where, why, and how questions you should be asking to improve your search results. For more advice on improving your SEO, check out the recent Secrets of Top Selling Agents webinar discussing “SEO Spotlight: 5 Tactics You Need to Get Found.” Continue reading

The Who, What, Where, Why, and How of SEO for Real Estate

HDC_SEO_Blog_2621_1200x600.jpgHave you ever asked the internet something completely ridiculous (where did I leave my keys?) before realizing there’s no way the internet will know the answer (though there is an app for that…)? People are so accustomed to having access to answers that being unable to type in a query and instantly receive relevant information is strange. This dependence on search results is why having a strong SEO strategy is so important.

In a recent Secrets of Top Selling Agents webinar, Colton Miller, Senior SEO Strategist with Boostability, shared his tips on what it takes to rank highly in search results. He starts with five questions to ask yourself. Check out his tips below and view the full webinar for more details. Continue reading

Marketing – It Ain’t Rocket Science

HDC-Marketing-Skills-Blog-2588Putting a contract together for the first time can be pretty tough, but eventually it becomes second nature. The same is true for managing a website, blog, or social media account. It can be confusing, especially if you don’t know if you’re doing it properly. However, realizing that learning a new marketing skill requires the same steps regardless of the goal can help you master any of the different strategies you’re currently struggling with. Continue reading

These Simple Website Changes Can Earn You Better Results

HDC-Menu-Builder-Blog-2413As a real estate agents, you wear a lot of different hats. At some point you’ll probably find yourself working as a marketer, sales representative, counselor, financial adviser, photographer, landscaper, and as much as you may hate to hear it, a web developer. Now, I realize that you aren’t actually a web developer, and that’s perfectly fine. When you order your website from Homes.com, it’s pretty much ready to use; all you have to do is connect your MLS’s IDX and a custom domain name. But…if you want a fantastic, amazing, customized website, you’ll need to do just a bit more, and we’re here to help. Here are three ways to enhance your website’s menu. Continue reading

The RIGHT Way to Build Your SEO

HDC-Impostance-of-SEO-Blog-2355Is your website’s SEO based on meta keyword tags, reciprocal linking, and other 2005 tactics? Are you surprised that you’re not getting the results you expected?

Stuffing your website with keyword infused verbiage used to be the best way to rank on search engines. However, SEO best practices are constantly evolving and the techniques that worked in the past need to be continually updated to get the best results. Continue reading