Social Media Tips for 2015: Measure Your Success

HDC-Social-Media-Tips-Success-2080How are you using social media to help grow your business? The fast paced world of social media is always changing and it can make creating a successful social strategy somewhat difficult at times. Whether it’s being able to create the type of content that provides value to your audience or understanding the best ways to manage paid advertisements, it’s never been more important to be in the “know how” when it comes to the current best practices of today’s most popular social networks.

“You can’t manage what you don’t measure.” This is as true today in the social media world as it was years ago. Back in the day, collecting the data you needed to come up with effective measurements was far more difficult than it is today. Continue reading

Cultivating Connection Using Social Media (Webinar Recap)® in partnership with® hosted May’s #RESocialChat on Thursday, May 22 focusing on ways to cultivate connection and strengthen the bond between a brand and its audience. Ansley Sudderth, Social Media Training and Communications Coordinator touched on best practices and real world application to drive the content home.


Continue reading

Attend the Most Talked About Event in the Multifamily Industry – Landlord Webcon 2014!

Landlord WEBCON Conference 2014 Are you looking to learn new and effective marketing, social strategies, and technology secrets that impact the multifamily industry? If you answered yes to this question, then you don’t want to miss Landlord WEBCON 2014 in Canada coming up on May 8th! Join For Rent Media Solutions and Rentals and see why everyone in the multifamily community is buzzing about this event.

This one-day event is your one stop shop to learn from industry innovators on the latest trends in social media and technologies that directly impact the industry. Landlord WEBCON is getting bigger and bigger each year, attracting property managers, landlords, CEOs and marketing personnel from all across Canada and the U.S. Additionally, this event is also bringing in innovative speakers, from a blend of industry marketing experts, landlords and various outside agencies who can provide value to the attendees.This year, our very own social media and marketing expert, Erica Campbell Byrum, will be on a panel with other multifamily social insiders, examining the potential power that social media can have on your overall marketing plan. As you can see, this event is one of the MUST ATTEND multifamily events of the year, and we think you should be there!

Here’s the best news: For Rent Media Solutions and Rentals know that you’ll gain so much invaluable knowledge at Landlord WEBCON this year, that we want to share a special promo code with you. Simply enter Promo code: ‘LWC-HOMES’ when you register for the event, and SAVE $75.00 off the registration price! Don’t miss out on the opportunity to learn and interact with the brightest minds in the multifamily industry – time is ticking away, get registered today and SAVE!


Keeping Up with Consumer Trends: YOUniverse has been keeping an eye on consumer trends that may affect what your clients and prospects look for in a home. We’ve already discussed how status seekers are looking for guilt-free products that reduce their impact on the environment, and this time around, we want to shed some light on another trend called “YOUniverse.”

The key thing to remember about society’s YOUniverse trend is that everything’s about them! These types of consumers expect a high level of customization, involvement, personalization, and instant gratification, more than any other type of consumer.  Continue reading