Social Media for Real Estate: 5 Steps to a Winning Strategy

HDC_Social_Strategy_Blog_2737_1200x600If you…

are a real estate agent, not a social media expert;

want to use social media, but aren’t sure where to start;

want to get more leads and conversions from your existing social networks,

then this article is for you.

Here you’ll find out how to create or revamp your real estate social media strategy to reach new prospects, build your brand, connect with clients, and win more leads and referrals.

Creating a social media strategy for real estate doesn’t have to be hard. These five tips will help ensure it isn’t. All you need to do is:

  1. Prepare.
  2. Establish a content strategy.
  3. Build your brand.
  4. Track and measure results.
  5. Refine your strategy.

And we’re here to show you how. Continue reading

How to Say “I Do” to Social Media in 10 Easy Steps

HDC-Social-Media-Blog-2388Have you found yourself wondering, dreaming about what it would be like? Trying to decide whether or not you should take that final step? Are you really ready to commit and take the plunge? It’s not a decision to make lightly, but if you’re ready to devote the time and energy to making it work, saying “I Do” to social media could be one of the best things you’ve ever done. If you’ve decided to take the leap, here are 10 steps to help you start your union off right. Continue reading

How to Increase Engagement and Drive More Traffic with Pinterest

In the last Pinterest article, we helped you decide if this visually pleasing social network is right for your business. Since it’s one of the fastest growing and most visited sites on the Internet, you’ve probably realized that it can help with audience engagement. In fact, Pinterest is retaining and engaging with users as much as two to three times more efficiently than Twitter was at a similar time in history (Hubspot).

“Pinning” images is the key to success with Pinterest; if you are not pinning interesting content, then it’s unlikely you will ever benefit from using this social network. This doesn’t mean to pin everything you see – it’s important to create boards that people will want to follow by including content that appeals to them. Continue reading